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LifePoints review

LifePoints review

By daniele

There are a wide variety of sites that can help you create surveys, however today we are going to review the survey site, LifePoints.

Although creating surveys does not make you rich, this is a great option to have the opportunity to earn extra money if you wish, because yes, doing surveys to share opinions is a way to earn money and if you want you can do it, even from the comfort of your home.

What Is LifePoints?

This is a free online platform, operated by Lightspee and owned by Kantar Group, which rewards you for completing surveys and other activities such as mini-surveys, product testing and behavior tracking. This company was founded as National Family Opinion, which conducted its first consumer research study in 1946.

LifePoints is a center for market research and helps consumers have the opportunity to influence the future of products and services by sharing their different opinions. In the same way, this company has around 5 million members in more than 40 countries and in this last year it has paid more than $22 million to its members. LifePoints works as follows:

  • First, company X wants to know something about the preferences of consumers.
  • So they hire Lightspeed to design a survey and collect and analyze the data.
  • That survey is implemented among LifePoints members who fit the target audience for those products.
  • Members then earn LifePoints for qualifying and completing the survey.
  • Those members redeem their LifePoints for gift cards, PayPal credit, or charitable donations.
  • Reward rates vary by survey; some can pay 60 LifePoints while others pay 350.

LifePoints are worth around 8.3 and 9.09 cents each, for example, you can redeem 550 LifePoints for a $5 gift card. Remember that these LifePoints expire every three years or after 12 months if there is no activity on the account, so it is important that you redeem your points if you take time off from the account.

Is LifePoints Legit?

This is a legitimate platform, if you complete the surveys you will have the points to be able to redeem them for rewards, you only have to be a person over 18 years of age.

How to Make Money with LifePoints

Taking Surveys

When you log into your LifePoints account you can find available surveys that you can take, and survey invitations are sent to you by email every month. And longer surveys give more points, but this depends on each survey and the points you earn.

It can be seen that in most surveys there are demographic and basic behavioral questions that are designed to determine if you fit the target audience, many times these questions are at the beginning and are very important to complete the survey.

Signing Up

When you sign up and verify your email you will get 10 points, and if you answer a few questions about your household for the purpose of receiving survey suggestions, you will get another 10 points.

Product Testing

In order to have a practical experience, many times you can receive an email to test some products and review them, these products will be sent to your home and you can receive rewards.

Recording Behaviors

How often they do certain things with the products is tracked by LifePoints emails that are sent to confirm information that is used to inform product or service development.


You can redeem rewards with PayPal credit, Electronic gift card or Charitable donation.

If you want to redeem for a PayPal credit the PayPal and LifePoints email must match, and if you want to redeem for a slightly less value it’s 8.3 cents per point. On the other hand, if you want to redeem for a gift card or charitable donation of at least $5, these LifePoints are worth about 9 cents each.


However, for the points to be enough let’s see some examples:

  • For a $5 Amazon gift card, you need 550 points.
  • 1,200 points with a PayPal credit is the smallest you can claim and is $10.
  • And if you want to donate $1.80 to UNICEF, you can do it for just 205 points.

Advantages of LifePoints

It’s important to know how long it takes you to complete a survey and if this works for you, an easy way to redeem rewards and keep them quick with short surveys are gift cards, which can be from Amazon, Groupon, iTunes and more. However, you can also decide to redeem with a PayPal credit or a charitable donation, plus you may be helping the development of a company and its products or services.

Disadvantages of LifePoints

Some questions can be difficult to answer as some companies may seek more specific answers from certain types of customers. There are also other platforms that give more rewards just for watching videos, or buying online, the ways to earn LifePoints are more limited.


Also, most of the time receiving credit or gift cards from PayPal can take up to 10 business days. Also, this platform does not have a mobile application, only its website, however, you can still take the surveys on your mobile phone if you prefer.

Who is LifePoints Best For?

This platform is ideal for those people who love to give their opinion regarding products or services, also for people who want to earn a little extra money, or even people who have a lot of extra time to do more activities in their day to day.

Who Should Avoid LifePoints?

Definitely people who are not patients cannot do this kind of work, since it can consume more time than desired, also people who expect to earn large quantities of money, it is not ideal, since what is earned with the rewards is little.


If you like to help by giving your opinions, you can try it, likewise, you must take into account the time that this can take to answer the surveys and qualify the products or services, you must have a lot of patience.